Are you someone with a business blog? If answered yes, do you think you’re pretty satisfied with the role it plays in marketing and promoting your business? There are still many business owners who deem blogs to be a cost of doing business and some others are not even sure about what a blog does… Read more »

Owning a business in a niche industry can be satisfying but it comes with its own fair share of challenges. Key among these is how to market your products to the right audience in order to realize a profit. You need to come up with a marketing strategy that puts your products in front of… Read more »

For many people who have small businesses, they make the all too common mistake of overlooking their branding. Why? Many businesses, when they are smaller, think of themselves as a business – and not as a brand. But – the truth is that every business is actually a brand as well, even if the business… Read more »

In this contemporary era, online advertising is a dynamic, perpetually evolving sphere. As such, business owners who want to keep their organizations growing online must focus on accessing and implementing the latest and greatest marketing methodologies available. To ensure that you can, be sure that you review the following information to learn about internet marketing… Read more »

Though the question of what is commercial litigation may not be a popular one, it is one that is asked from time to time. Generally speaking, those searching for the answer are either learning about the process for a class or they are individuals who might be finding themselves immersed in a case and needing… Read more »

It happens again and again. A great company with loyal customers who loved its products and services is in danger of becoming bankrupt due to mismanagement or internal conflict. This breaks the heart of Marc J Leder, the Co-Chief Executive Officer of Sun Capital Partners Inc., a global private equity firm. It is because of… Read more »

Perhaps Anura Perera Raycom simply has good karma from past lives. It certainly looks like he is living a very charmed life. Born in Colombo, the capital city of tropical island Sri Lanka, he first tried his hand in business in Zambia, working as an engineer and sales professional for Caterpillar Inc., the heavy equipment… Read more »

It is now a sad fact of life that everybody needs to be careful while online. Simply browsing the web or doing online shopping might increase one’s chances of exposure of catching some nasty virus, or worse, getting scammed. Indeed, truly horrible things have happened to undeserving victims, like having their identity stolen, their website… Read more »

It seems that everywhere you look there are new businesses being set up, everyday I see new websites, online start-ups and new shops on the high street almost daily. After the economic crisis of 2008, the business world saw many great business collapses, whilst this had a hugely negative impact on the world of business,… Read more »

Being a great leader is not something that comes naturally to everyone, in fact very few people possess the natural ability to lead and the rest of us have to work hard on our skills to be a leader. Fortunately, most of the skills required to be a strong leader can be learned and practiced… Read more »