Category: Business Ideas

Having A Secure Site Builds Your Digital Reputation

It is now a sad fact of life that everybody needs to be careful while online. Simply browsing the web or doing online shopping might increase one’s chances of exposure of catching some nasty virus, or worse, getting scammed. Indeed, truly horrible things have happened to undeserving victims, like having their identity stolen, their website defaced or purposely crashed by a DDoS (Distributed Denial of Service) attack, or even their website frozen if some kind of ransom is not promptly paid. Sitelock Read more [...]

How to Become Successful With Your Business

It seems that everywhere you look there are new businesses being set up, everyday I see new websites, online start-ups and new shops on the high street almost daily. After the economic crisis of 2008, the business world saw many great business collapses, whilst this had a hugely negative impact on the world of business, it paved the way for many to succeed. From the ashes of the financial collapse, as ever with business, came the opportunity for many to create new business and take advantage of the Read more [...]

How to Improve Your Leadership Skills

Being a great leader is not something that comes naturally to everyone, in fact very few people possess the natural ability to lead and the rest of us have to work hard on our skills to be a leader. Fortunately, most of the skills required to be a strong leader can be learned and practiced until it is right and if you want to be a great leader then now is the time to start working on improving your leadership abilities. There are many benefits to being a great leader, both professionally and personally, Read more [...]

Pros and Cons of Buying a Business

If you have plans to become a business owner, one option to consider is purchasing an existing business. This is a big decision, and as industry experts like Ryan Binkley Generational Equity will no doubt advise, there are important advantages and disadvantages which need to be carefully considered if you are thinking about buying business. Customers One the potential advantages of buying an already-established business is that the hard work to establish a customer base – ideally of repeat Read more [...]

Five Ways to Improve Your Business and Attract More Clients

When it comes to your business, your clients are the key growth and success. While you can offer a great value service or product, without a strong client base, your business will struggle. But how do you go about increasing your number of customers? Here are five ways to attract more clients while also improving your business. Grow Your Online Presence While it's important to build an online persona for your business, there's a lot more to growing your business in the digital world than regular Read more [...]

The benefits of hiring freelancers for small businesses

All small business owners face challenges that threaten business continuity on a regular basis and it is no exaggeration to suggest that hiring a scalable, talented and proactive workforce is key to mitigating these ongoing risks and issues. Cost savings, scalability and expertise are factors that can enable an enterprise to flourish and target growth and there are numerous reasons why flexible workers are the best resource for SMEs to achieve these goals. Expertise Hiring freelancers allows Read more [...]

Five essentials for a smooth-running business

Whether you’re in the process of starting your own business, or your existing business is growing steadily, you might be wondering what services are available for you to utilise to ensure your business operates as smoothly as possible. Here a five key areas to consider investing in that could help your business grow. 1. Seek advice from a business lawyer A business lawyer can give you the knowledge and expertise that you need to get started. You may not need to keep a lawyer on your books regularly, Read more [...]

Smashing The Stigma That Is Small Business

It can be daunting, heading into the world of business as a small business. It can be an even harder climb for women. The glass ceiling certainly exists, but it can be more unconscious than you think. People will take new entrants less seriously almost unconsciously. So you need to be able to quickly and effectively demonstrate that: yes, you are here to do business and you are serious about it. Here are three of the key strategies you need to employ to that effect. Link to Image Ooze professionalism Yes, Read more [...]

How to use Office Space Efficiently

Maintaining a clutter-free working environment is a high priority for the majority of businesses; especially for improving productivity and staff morale, but are you really taking advantage of all available space? Recent statistics indicate the majority of office buildings operate with a desk occupancy rate of just 45% and a meeting room occupancy rate of 60%, meaning you could be wasting more space than you thought. With this in mind, here are tips on how to transform the empty areas in your office: Read more [...]

Getting Started with YouTube as a Marketing Instrument

Internet marketing is now an inseparable part of every company’s marketing efforts. There are so many potential customers to reach online. There are also better ways to measure the impact of online marketing tactics, since everything is quantifiable. In recent years, a lot of online marketers and brands have made the switch to videos and video content. YouTube is definitely the platform to be on if you want to reach as many potential customers as you can. There are a few things to keep in mind Read more [...]